I feel that ebays decision to only accept paypal as its choice of payment is detrimental to financial sector and a violation of my rights

Where do they get off in dictating how anyone will accept payment for their own product or dictate how a buyer will pay .

This is a blatant violation of your rights and a restrictive trade practise and i hope the ACCC over turns ebays decission

This is nothing more than lining their own pockets under the guise of protection for the sellers/buyer after all ebay and paypal are one and the same.

Australians, write to the Australian Competion and Consumer Commission - go to www.accc.gov.au and make your voice heard on this matter. Write to the commission, referring to case N93365 and TELL THEM you think this is wrong, and why! The email address is:- adjudication@accc.gov.au

Read more views at Web pro news

Not all Clients have a paypal account or a credit card so why should they be forced to open a paypal account to use Ebay
I for one wont be using Ebay anymore
come on Australia voice your opinion and move to http://www.oztion.com.au/

By Algebrator

When I mention triangular linking to people, often I get a knee-jerk response about how easy it is to detect it by search engines.
Then I often find out that they refer to linking like this:
A–>B–>C–>A, which is obviously a nonsense,
while I am refering to
A–>C, C–>B
where presumably A,B are my sites and C is somebody else’s.
When this is done honestly, and A, B are not connected in any way (different C class IP etc), I don’t see G interpreting in any other way than just two ordinary one-way links, do you?

Liz Strauss realized something in her recent accidental click on an advertisement: it’s not such a bad thing.

Her first reaction though was somewhat different

The second the ad came up, I automatically looked away. NO! I’m not an ad clicker. No, no no! I needed out of there right away!

I looked around for a witness to my reckless clicking. No one here saw. Still I knew Some place, somewhere, in some stats, someone already had tracked me there.

Then I had an epiphany. Okay, I woke up.

What Was I Thinking?

What was this self-imposed ad rule about? It doesn’t cost me to click an ad, and yet for some reason, I think it’s smarter to check the website and go there direct. Talk about taking the long way home.

She then lists the reasons why she (and pretty much all of us) avoid advertisements like the plague, from thinking all ads are just deception (anyone get a free xbox 360 just by hitting three cows?), to trying to dodge strategically placed ads so that we don’t feel “caught”.

The best part of the article though is where Liz says that we should all be upfront with our visitors in where advertisements fit on our site. I know for a fact that I could not afford to spend the time blogging that I have if advertisements hadn’t taken some of the financial burden off my back, and that is thanks to viewers feeling that the ads shown were worthy to be clicked on.

A very impressive article from Successful Blog, and something to add to your must-read list. http://www.successful-blog.com/

 

So google ads are there to defray the cost of running a site or to make a little extra cash

so if you are not already running google ads on your site whynot sign upto day

The Google Ageing Delay

By Barry Fenning © 2006

Setting-up and optimizing your website doesn’t mean that traffic will start pouring in from Google the next day. It is important for all website owners to understand what the Google Sandbox is, and what to do to make the best of their time within it.

What is the Google Sandbox?

The ageing delay commonly known as the Google Sandbox was designed to stop people setting-up multiple websites and pointing them to each other in a way to inflate link popularity. The Sandbox effects new website domain names by holding them in a sort of online purgatory state where any site hoping to rank well for any competitive keyword phrases will not appear in the search engine results for a period varying between 6 - 12 months. Nobody knows for sure how long it takes to get out of the Sandbox but it is vitally important to know it exists.

The Sandbox can have some very detrimental effects for small businesses that don’t have the big marketing budget to get the word out there any other way. However, it does provide the company owner with the incentive to use the time within the Sandbox to carefully optimize their site so once it gets out it can jump straight into the top 10 - 30 results.

The Google Sandbox shouldn’t be a reason for too much woe. New sites aren’t affected in the same way when it comes to getting listed in Yahoo and MSN, so website owners can benefit from traffic from these other websites whilst they continue to optimize for the big day when they are let out of the website into the Google search results.

How do I get out of it?

To put it very simply ¦ you cant.

Getting in to it is the first thing you should be doing. If you don’t have a few links pointing from other websites to your site Google will never know it exists in the first place.

So what can you do?

Create valuable inbound links so that the googlebot spider can find your website in the first place and put it into the Sandbox.

List your site within directories that can provide you with a steady stream of visitors.

Conduct a Pay-Per-Click (PPC) campaign such as Google Adwords or Yahoo Overture to drive visitors to your site.

Think creatively and conduct any off-line marketing campaigns that will send visitors to your site.

Most importantly ¦

Take the time to develop your website and business in such a way so that when a large amount of visitors start to arrive from the Google search results you’ll be ready and able to deal with this increase in traffic.

Analyze your website statistics so you can see where people come from and where they go to. Once a person visits your website they will be very quick to judge what they do and don’t like.

If you can understand at the early stages of your online presence what your visitors don’t like and where and why they leave before buying, inquiring, or whatever it is you want them to do on your site it will help you streamline your website in such a way that when you are released from the Sandbox you will be better able to provide them with an excellent service.

Building a solid SEO foundation

By Barry Fenning © 2006

Why is it so important?

Effective keyword research is the most important element of any search engine optimization campaign.

How do I do it properly?

If you want to target your customers properly it is important to understand exactly how you would describe your company to them. You save them an earful of all the nitty-gritty services that you provide by saying that you sell electronic equipment. That’s fine in the real world where if you had a list of services the length of your arm you wouldn’t want to scare your prospective customers off by rambling on about everything you do for 20 minutes. However, when it comes to effective Search engine optimization (SEO) techniques you must use numerous keyword phrases to attract as many possible customers.

Never be married to just one phrase.

Taking the example above…

“I sell electronic equipment”

Now ask yourself.

What kind of electronic equipment?

What brands do you sell?

Where is your shop?

Do you offer any other services such as repairs, rental, free delivery, and installation?

Do you sell expensive or cheap products?

By writing down the answers to all of these questions (and preferably more) you will start to create a long list of keywords and keyword phrases that will help you choose what you can offer to your target market.

Using a tool such as the Keyword Discovery Tool or Wordtracker (both of these products are the best on the market, but I would recommend Keyword Discovery because it takes into account fluctuations in seasonal searches) you will get a better idea of how many people are using search engines to look for the terms on your list. You will also be given other suggestions that you may have overlooked.

Optimize each of your website pages based on the terms that are most relevant to what your site offers that have the best traffic results. I would advise you to add separate “landing pages” to your site optimized for the keyword phrase(s) that could bring substantial traffic to your business.

By carefully creating and/or developing a website that is optimised for many different keyword phrases you will be able to drive a large amount of targeted traffic to your site from all of the search engines.

Optimizing Images for Search

When you think of building a search engine friendly site you probably don’t think of optimizing your images. Title tags and META tags probably come to mind first, but optimizing images can attract more visitors to your site and enhance their experience when they get there. Properly optimized images will decrease page load times, allow people with disabilities that use screen readers to understand the content that they can’t see, and bring new visitors to your site from image searches.

There are several important factors to consider when optimizing images on your site:

File Names:
Giving pictures an appropriate filename will help search engines determine its contents, especially for image specific searches like Google’s Image Search. For example, naming a picture of a butterfly “butterfly.jpg” is better than naming it “1234.jpg”.

Image Size and Quality:
The fact that both image size and quality are important causes problems for site owners. Lower quality images increase loading speed, but hurt rankings in image searches and detract from the overall user experience. Higher quality images help in image search rankings and look great, but cause pages to load slowly, which can be a problem for visitors with slow connection speeds.

I’ve found that the best way to get the best of both worlds is to have a small, lower quality image on the page that links to a higher quality image file. That way the page can be loaded and viewed quickly, but users wanting a closer look can click the image, and image searches will have a high quality image to index (increasing your chances of ranking high). For example, on an e-commerce site, it makes sense to place small thumbnail images next to the description of an item and then link the thumbnail to a higher quality image of the item for potential buyers looking to get a closer look.

Alt Text:
All images should include short alt text that describes the image. Alt text helps search engine spiders understand what your image contains, which will help them to understand the context of your page better, and in turn pass you more targeted traffic via search and image search. Alt text also helps screen readers tell disabled visitors what the image contains, enhancing their experience on your site.

A properly formatted HTML image tag with alt text looks like this:
img width=”204″ height=”16″ alt=”Descriptive alt image text here” xsrc=”http://www.granitebelthosting.com/blog/image_title.gif” mce_src=”http://www.granitebelthosting.com/blog/image_title.gif”

Surrounding Text and Captions:
It is important that the surrounding text and image captions are consistent with the content of the picture. According to the Google Images FAQ:

“Google analyzes the text on the page adjacent to the image, the image caption and dozens of other factors to determine the image content. Google also uses sophisticated algorithms to remove duplicates and ensure that the highest quality images are presented first in your results.”

Avoid Putting Text in Images:
There are some occasions where text in an image is necessary, but in general it should be avoided at all costs. It’s common practice to use images with text in headers or other important parts of the page, usually because of the background or surrounding logos. While alt text certainly helps, it’s best to have the text actually readable by search engine spiders and screen readers.

A simple alternative is to create your graphic with everything but the text, write the text by itself (formatted to your liking using CSS), and then make the graphic a background image of the text (also using CSS). This makes it look like the text is part of the graphic, when in reality it is part of the HTML.


About the Author: Adam McFarland



Affordable webhosting with Granite Belt Hosting Affordable Australian domain names

There are a number of ways and locations to purchase domain names, and research and knowledge are keys to making the right decision. Therefore, it is important to know a number of things when purchasing a domain name.

1) Accredited Registrars

All domain names must be sold by accredited Registrars certified to do so by the governing body . Registrars are required to follow the procedures set forth by the governing body , giving consumers a dispute organization in the event one is needed.

Registars are required to pay a fee to the governing body for the purchase of each domain name. One of the areas that separate registars is the price charged to the consumer. Domain name registration varies from $4.99 at the low end to $65.00 depending on which registrar you choose. And the only  diference in the domain name at $4.95 to $65.00 mybe value added services.   Services offered with domain name purchases also vary depending on the registrar selected, such as DNS, forwarding, email, hosting and parked pages.

The services offered are just as important to purchasing a domain names as the name itself. If you own a .com domain name and purchase the .net name, then free forwarding would be a great deal. If you want to point the domain name by DNS then not only is free DNS pointing required, but if you have no experience with DNS the support to set up DNS records will also be required. All registrars are not created equal and some sell low cost domains but with limited support. Granite Belt Hosting offers low cost domain names and low cost hosting with full support

When selecting a registrar look at your short term and long term needs, whether it is one domain or multiple domains. Although a low cost looks good up front, do your research and make sure all your needs will be filled. When looking for a domain contact the registrar and ask questions like: Do you have 24/7 tech support, does your support cover DNS record set up, advance record set up, what will you be expected to do and what will they do for you.

2) Domain Resellers

Resellers are partners of accredited registrars, reselling their products and services, but are not accredited to sell domain names. When purchasing a domain name from a reseller, be prepared to be patient. Most offer very little to no technical support or rely on the accredited registrar for support. Resellers like Granite Belt Hosting  will give you the support you need and have a support network so if you need the support just log a help ticket

There are also times the reseller goes out of business without notifying the domain owner leaving them with little knowledge of who to contact if the domain requires DNS record changes or even simple renewals.

3) Domain Deals

Searching the Internet for a registrar will lead a surfer to many results. Beware of some of the results and domain gimmicks. Yahoo offers domains for a low price with their hosting, but is not an accredited registrar or a reseller. Yahoo uses a third party company that is an accredited registrar. Most consumers do read the Terms of Service when making a domain purchase, and doing so will allow you to see that Yahoo states that they assist you in purchasing your low cost domain.

Unless you read the Terms of Service, knowing that your domain will be registered somewhere else could lead to long term issues. These issues include domain renewal notifications or confusions when wanting to transfer the domain to a new registrar.

Check out all domain offers, read the fine print and make sure you know who your are really dealing with.

4) Domain Protection?

When you purchase a domain it is yours to use for the period your selected to register. Once purchased many registrars automatically put on a service to prevent your domain from being transferred to someone or somewhere else without your permission. This service has different names depending on where your domain is registered, but may be called domain lock and domain protect.

Domain protection is a valuable service and should always be left on unless you intend to transfer your domain to a new registrar. Never allow anyone to tell you to turn off your domain protection for any reason but to transfer. Many times a hosting company or web designer will tell a client to turn off the lock so they can set up services, but this is not required to set up any service its only for transfering the domain to another registra.

5) Additional Domain Services

When going through your purchase flow you will be offered a number of additional services, none of which are required. Web hosting will be needed if you do not have your own server, but if you just plan on parking the domain or not using it then why get hosting. Email can be used for your domain with many Internet Host Providers like Granite Belt Hosting. Check with your provider and ask them if you can set up your domain and receive email using your current service. If so there is no need to buy the email service.

Domain registration with a particular registrar does not mean you must use all or any of the services they offer. You can purchase a domain with a registrar and host with a different company.

Private Registration is the only service that must be purchased form your registrar, this product will remove your personal information from the WHOIS database and make ownership of your domain anonymous.

 

 Author:  John Kinney

While almost anyone can have a web site these days it’s much harder to
have a good website. From design aspects to readable content many sites fall
flat. Below I’ve arranged a Top 10 list, because everyone loves a Top 10!
Include a detailed About Us page
The About Us page is a good place
for new visitors and target traffic to find out who you are, why they should
read your content or buy your products, how valuable your site can be, and also
general information about your company, web site, or you.
It’s a good idea to include contact information or at least a clear link to
your Contact Us page. Keep concise and accurate. People want to read about you
but they don’t want a novel. Add important information on this page and point
them to other pages for more in depth coverage.

Include a Contact Us page
Visitors (shoppers, target traffic) need
an easy way to get in touch. Have a clearly marked link for contact information
and include every avenue you receive communication through. Telephone and fax
numbers (both local and 800), e-mail addresses, physical addresses, etc. all
should appear on this page.
To help navigate further, clearly indicate which contacts go where (i.e.
Admin, Tech, Sales, etc.) This will decrease frustration on both ends and allow
better communication to flow. You want to show your visitors that you are
competent and friendly, being easy to contact is one of the best ways to
accomplish this goal.
Add a News, Press Release, Blog, and/or Articles Page
These pages
inform customers of current events, products, endorsements, and other company
happenings all in one place. Make sure to maintain these pages with fresh
content that is reader friendly so your target traffic is more likely to come
back, bookmark your page, and they may even provide word-of-mouth advertising.
Free advertising!
As a bonus, search engines love these types of pages. New, fresh, relevant
content is the stuff of search engines (well, there’s obviously more to it than
just content). Each time a search engine spider crawls your site and find new
content it ups your chances of ranking higher in the organic search listings.
More free advertising!
A Relevant Page Title
As uninteresting as this may sound your page
title holds a lot of weight. If you’re unfamiliar with a page title it is the
name appearing in the blue bar across the top of the page. If your says
something like "Untitled Document" I’m talking to you.
Page titles should be different for every page in your site. They should
clearly and accurately describe your page, and you should try to use keywords in
the page title.
Search engines display the title of your page on SERPs. The catchier and more
accurate your title the better the chance you’ll hit target traffic.
A Relevant Page Name
Again, not so interesting as flashy designs or
up-to-the-minute content, but it’s a necessity to get your target traffic to
your page to see or read the goods.
It’s better to have straightforward page name showing in the URL than names
with ? or other symbols and numbers. For example, a search engine will go to
www.yourdomain.com/about us.htm it will only go to the ? in
www.yourdomain.com/aboutus?094837 . You want search engines to find your pages.
You also want humans to be able to read your names. Keep it simple and
clean.
Good Grammar, Correct Spelling, Complete Thoughts, Sentence
Structure

Everything you were supposed to learn in grade school, use it
now. Not only should your site have relevant content - the more the better -
people should be able to read your content. Choppy or runon sentences that seem
to go nowhere cannot provide the type of readership concise, correct sentences
can.
Misspellings, wrong word usage, bad grammar are all distractions. You do not
want to distract your readers, you want to captivate them. Slang and derogatory
language also distracts. If your site is a business site avoid slang and
offensive language all together - unless that’s your selling point. Jargon is
different, just don’t confuse readers more than necessary.
If you aren’t in command of grammar, punctuation, sentence structure, etc. or
if you’d rather focus your efforts elsewhere, that’s fine. It’s a good idea to
beg, plead, hire, or force someone else to take care of this part then as
ignoring the problem won’t make it go away though it may have that effect on
site traffic.
Professional Design, Colors, and Images
Design should be
implemented with usability in mind. Not all visitors will be as web savvy as
you’d like, create easy navigation and links to all your pages. A search bar for
your site is also a good idea.
Colors should be inviting, not blinding. Use colors to emphasize your brand,
product or content. Don’t overpower the visitor with colors. Use colors to make
text pop without being distracting or hard to read.
Images should be friendly and relevant to your site. Images of people work
better than objects and clip art rarely has a positive effect. Make sure your
images can load within a reasonable amount of time, you don’t want to lose
visitors because a single image caused an incredible amount of load time, or
worse froze the visitors browser.
Make Sure ALL Links Are Working Links
This should be a no-brainer,
however it is always a good idea to check and double check your links. Fix any
broken links A.S.A.P. Your reputation counts on it.
Think of any site you’ve been to with a broken link. Disappointing isn’t it?
You probably left or at least had a negative image about the company. Avoid this
mistake and check, recheck, and check your links again.


Use Your Log Files
Log files offer a plethora of information on
your web site, your visitors, what works and what doesn’t. You can’t afford to
miss out on this information - if you can afford it you shouldn’t anyway.
Best idea: Get a program that converts the lengthy text into readable
documentation. It’ll save you time and energy while getting you the information
you desire. Log files will describe customer behavior, they will show you broken
links, and you’ll see where customers flow freely and where they abandon the
site. The invaluable information is at your finger tips. Use it!
SSL (Secure Socket Layer) Certificates
These can be used on any
site asking for sensitive information. Not every web site needs this, however if
you plan to collect any visitor information it is a good idea to have some SSL
pages. Though not every page need be SSL.
Pages requiring e-mail, names, telephone numbers, addresses, credit card
information, social security information or any other information visitors may
not readily be giving up online should be securely collected via SSL.

   

About the Author: Kristen Owen, CEO of ContentWorthhttp://www.contentworth.com/”>ContentWorth> .
hosting/”>http://www.granitebelthosting.com”>Hosting by granite belt host  affordable hosting , domain name registration and free shopping cart install

1. Optimise every page on your website

The major search engines are not looking at individual websites and ranking them, they are ranking pages from every website in the world. This means that if your website contains more than one page you should optimise for the specific content that is found on each page.

Optimising each webpage is overlooked by so many websites within Ireland and can be the difference between competing for a highly competitive keyword phrase such as “Irish Hotels” and competing for a much less competitive keyword phrase such as “Hotels in County Galway”. After that they can check out the rest of your website that is all about “Irish Hotels”.

2. Pick appropriate keyword phrases

This is the single most important thing to do when it comes to optimising your website for search engines. The keywords that your potential customers type into Google, Yahoo, MSN, and Ask Jeeves are the keywords that your site should be using within the specific areas of your webpage (see below; Optimizing your Page Titles and Optimizing your Content). There are a number of useful keyword research tools available on the web. The most recommended and user-friendly are Wordtracker and Keyword Discovery. Both offer trial versions.

 

3. Optimizing your Page Titles

All of the major search engines have 100’s of different algorithms that compute where your webpage should be listed for different keyword searches. Putting your keywords within the Title description (the blue bar you will see at the top of your screen) of your pages is one of the most important SEO techniques and will help your website climb through the rankings and allow your visitors to remember exactly what your page is all about when they save it to their “favourites”.

 

4. Optimizing your Page Content

It is sometimes very difficult to write content for your website. Not only do you need put the information that you want the visitor to see in front of them in an easy-to-read style, you also have to keep in mind the keywords or keyphrases that your page is targeting so that you can rank better within search engines.

One of the best pieces of advice that I have come across is to write for your visitors and include the keywords and keyphrases as much as makes sense. Read what you written out loud to yourself and a few others. If it sounds stupid… lather, rinse, and repeat.

 

5. Create an inbound linking strategy

Submitting your site to online directories is a very beneficial way to drive targeted traffic to your website. People will find your listing in a directory and click on the link to go directly to your site.

This not only brings visitors to your website, but it also creates links for search engine “spiders” or “robots” to find your website and index your pages within their results. If your site doesn’t have a link pointing to it on the World Wide Web the search engines will never find it and you will never see any traffic from Google or the other big ones.

 

6. Descriptively labeling your links and images (aka the anchor text)

This technique is both common sense and good practice. Telling your visitors what the link that they are going to click on allows them to know exactly what they are going to be directed to. Saying “click here” is not enough to help them understand what they’re going to find once they click through. Be as descriptive as possible with every text and graphical link on your site. The cool thing about writing your anchor text and alt attributes to be descriptive is that you can almost always describe the page you’re pointing to by using its main keyword phrase which is another one of those many factors search engines that into account when it comes to ranking your web pages.

 

7. Make sure your site is spider-friendly

Your website may look fantastic. You and your web designer may be talented graphic designers that can make Flash and Javascript dazzle your visitors with a show that would put RiverDance to shame. However, if your website contains Flash and Javascript it’s important to know that search engine spiders can’t read this code (or appreciate the effort you put into the design). The way around this is to provide navigation alternatives to allow the spiders crawl deep within your website and index the web pages within their results.

 

8. Create Fresh Content

When you are optimizing your website properly you will see a trend. If you are doing something that benefits your websites visitors then the search engines will reward you for it.

Search engines do tend to like websites that create fresh content regardless of the format. If they know any given site is adding new articles on a frequent basis, they will come around often to index it.

Blogs and forums are effective and easy ways of adding new information to your site on a regular basis.

However, if your only purpose of setting up a blog or a forum is for better search engine rankings then there really is no point in doing it. Only add a forum if it contributes something beneficial to your website and if you have the traffic to make it interactive enough for visitors to return to it. And, only add a blog if you have something of interest to say on a regular basis.

 

9. Do not think that you can trick Search Engines

As noted before, “If you are doing something that benefits your websites visitors then the search engines will reward you for it”.

If you try to trick the search engines by hiding keyword phrases in your pages by making the text colour the same as the background colour, hiding keyword phrases in tiny font, joining link farms, or any other sneaky practice your sites will be removed from the search engines and it will take you a long time to get back in (and you will also have to spend more time cleaning up your website before they will accept you).

 

10. Offer something unique

If your website offers something that is unique and interesting to your target market and it is properly optimized (by applying all of the techniques that are listed above) you will not only rank well within the major search engines, you will also get the added benefit of people linking to your website in forums, blogs, and through other websites which will send your site more visitors and create more inbound links which will help it rank higher.

Author: Barry Fenning

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